Before founding VisionWise Capital, Sanford Coggins served as Vice President, Wealth Management Advisory at Merrill Lynch & Co. During his 16-year tenure, he managed more than $100 million in client assets and liabilities and co-developed a three-year, $77 million pilot project creating financial opportunities for the region's ethnically diverse communities that grew to become a $515 million program throughout the state of California. He earned his B.A. at the University of Texas at Austin. He and his wife of 26 years live in Orange County, CA and have three adult children.